Meschi is using the power of tattoos to make a difference. Living in the small Sardinian town of Bosa, sculptor and ecological writer Alfredo Meschi is very much your typical 50 year old vegan- except for the fact that he has 40,000 tattoos covering his body. A vegan activist, Meschi chose to devote his body to the cause and decorated it with 40,000 'X's as a reflection of the number of animals killed for food every second.
All done within a year, the crosses that cover Meschi's body symbolize 'Project X' and were chosen for their own symbolism; "The X was chosen as a neutral and anonymous check mark. It's a symbol that we use to count something off".
Inspired and dedicated to anti-speciesism Meschi chose to carry its philosophy and message on his skin and used tattooing to achieve his goal. The permanent nature of tattoos is what drew Mechi to the art form, but it was also the political connotations and sense of commitment that comes with having a tattoo.
Using vegan ink, the cross tattoos that adorn the majority of Meschi's body took roughly a year to complete and are part of what Meschi calls 'Artivism'. He is a walking, talking message of veganism, and it is his tattoos that have enabled this. Of course, the journey Meschi has embarked on has not been easy, with even his own family questioning his decision to wear his vegan beliefs on his skin.
The crosses that cover Meschi's body may be eye catching but they are also a message to the world, and a rather beautiful one at that. Proving that tattoos can be much more than just art and can be used to make a difference, Meschi is one inspiring guy and someone we can all learn from. Be sure to check out Meschi's Facebook page and show him some appreciation of your own.