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Momondo: The World Piece

Momondo: The World Piece

Lifestyle3 min Read

For The World Piece, Momondo brought together diverse people to become part of an illustrative tattoo that spans the globe.

Like a thread, the line weaves along the bodies, elegantly conjuring illustrations of memories and moments. This is The World Piece. A collaboration between people around the globe, Momondo created this adventure to open our world up, sparking meaningful togetherness and emphasizing personal connections as elemental to the health of humankind.

With the help of Tattoodo and Smuggler a call for participants was announced. The goal was to have the most diverse applicants possible; while occupations and educational background was not taken into consideration, those finally chosen “represent 70.3% of the world’s population.” Their stories are personal, but relatable. Each voice ringing true; a reminder that we are never truly alone and that our experiences, no matter how great or small, unite us.

Tattoodo then matched each person to be tattooed with an artist in their area to apply the work of art to their skin. After being tattooed, the 61 finally visited London culminating in the documentary film directed by Joshua Neale and moderated by Samantha Clarke. “Joshua and creative agency &Co then edited the footage into the final The World Piece film. Each participant also had portrait and tattoo photos taken by Danish photographer Søren Solkær while in London.”

The World Piece project is partly an exercise in education: how to cultivate tolerance and empathy for others. Participant Franziska, says of the event, ““I’ve found a new strength and I feel confirmed in my belief in self-responsibility; always trying to be the best version of myself and living my beliefs. No matter which color, belief, age, sexual orientation or whatever we are, we all are humans — born naked and without prejudice. The world is small and life is short. Hate has no place in it.” Without opening yourself up and experiencing new cultures, as well as the lives of others, we stay stagnant. Ideas, inspiration, sympathy, love...this and so much more comes from our interactions with a diverse and varied group of people. Travel widens our scope of reality; it breaks us free from boundaries and shows us not only the natural beauty of our planet, but the incredible people that are on it.


Justine Morrow
Written byJustine Morrow

Social Producer, Journalist, Editor, and Curator for Tattoodo I am here to support you 🌻 IG: @lathe.of.heaven

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